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  • Puffins adds gluten-free cereal to mix

    PETALUMA, Calif. — Barbara's Bakery is expanding its gluten-free cereal options with new Puffins multigrain cereal.

    Puffins multigrain are made with whole grain pure oats, brown rice and corn pillows, and contain natural prebiotic fiber. What's more, Puffins multigrain is free of artificial flavors, additives and preservatives.

    The new addition marks the brand's third gluten-free cereal portfolio, which includes Puffins honey rice and brown rice crisps.

  • P&G announces organizational changes

    CINCINNATI — Procter & Gamble has announced a string of organizational changes, including the retirement of Edward Shirley, vice chairman of beauty and grooming, after 33 years of service.

    Shirley will retire from P&G, effective Jan. 1, 2012. Until that time, effective July 1, 2011, Shirley has been named vice chairman on special assignment, continuing to report to Robert McDonald, P&G chairman, president and CEO. Shirley will be focused on ensuring the seamless transition of the beauty and grooming business, P&G stated.

  • Tic Tac looks to cool down breath this summer

    SOMERSET, N.J. — Tic Tac is kicking off summer with two new mint flavors.

    New wild cherry and peach fusion Tic Tac mints are being supported with the brand's Shake It Up summer campaign on Twitter, which includes a series of sweepstakes and more.

  • American Greetings, CoverGirl team up to promote Mother's Day cards by Taylor Swift

    CLEVELAND — American Greetings is promoting Taylor Swift's Mother's Day card collection by teaming up with CoverGirl to ask fans to share "the best day" spent with their moms on the greeting card brand's Facebook page.

  • OxiClean looks to hit home run with new contest

    PRINCETON, N.J. — Stain remover OxiClean has teamed up with Laura Posada, wife of Major League Baseball star Jorge Posada, to give hometown sports leagues the chance to win $10,000 for their organization.

  • New energy brand melts in your mouth

    NEW YORK — "A new way to do energy" has hit the market.

    Sheets — a brand co-developed by basketball star LeBron James, along with PureBrands CEO Warren Struhl and co-founders Jesse Itzler and Maverick Carter — are individually wrapped, paper-thin dissolving strips that tout the same amount of caffeine as a cup of premium coffee in one small strip, which is about 100 mg, without containing any sugar or calories, the company said.

  • Classic lemonade joins Honest Tea's zero-calorie beverage line

    BETHESDA, Md. — Honest Tea is adding another zero-calorie beverage to its lineup.

    New zero-calorie, USDA-certified organic, caffeine-free classic lemonade is the first zero-calorie Honest Ade naturally sweetened with organic stevia, the company said. The new variety is the brand's second zero-calorie offering.

  • American Greetings gets digital

    CLEVELAND — American Greetings is introducing digital slideshow cards for Mother's Day.

    The cards, which are available in both preloaded and customizable versions, feature full-color LCD displays, high-quality audio and multi-image slideshows set to music.

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