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  • Pampers revitalizes online resource for moms-to-be

    CINCINNATI A diaper brand has developed a content-rich website that seeks to connect expectant mothers by providing them with insights and tips on pregnancy and motherhood.

  • Quilted Northern kicks off new ad campaign

    ATLANTA Quilted Northern has kicked off a new campaign that supports the launch of its newest toilet tissue.

    The new integrated marketing campaign for Quilted Northern Soft & Strong will ask consumers to talk about ways to share their bathroom experience through television and print ads, as well as social media and in-store promotions.

  • Sargento's reduced-sodium cheeses don't sacrifice taste

    PLYMOUTH, Wis. Sargento is cutting the salt in its cheeses.

    With 25% less sodium than traditional natural cheeses, Sargento reduced-sodium varieties are full of flavor and feature the same great taste as Sargento's traditional cheeses, the company said.

  • Sara Lee launches mobile site aimed at Hispanic moms

    DOWNERS GROVE, Ill. Sara Lee has launched a dual-language mobile site that seeks to encourage Hispanic moms to make healthy meal choices.

    The "More Choices. Healthier Lives." site (Mas.saralee.com or More.saralee.com) aims to help moms make each day more flavorful, Sara Lee said. The site also features better-for-you Latin-inspired recipes and tips for Hispanic moms and their families to make mealtime more nutritious.

  • Redbox ventures into video games

    OAKBROOK TERRACE, Ill. About one month after announcing its movie rental milestone, Redbox reportedly also is offering video game enthusiasts the chance to rent games from its kiosks.

    Redbox offers video game rentals for such systems as Nintendo DS, Nintendo Wii, Sony Playstation PS2 and PS3, and Microsoft Xbox 360. The price to rent the video games currently is $2 per day, according to published reports.

  • 'Avatar' phone covers make their debut

    SAN FRANCISCO A creator of customized mobile phone covers and electronic devices has developed designs that feature images from the Academy Award-winning film “Avatar.”

    “‘Avatar’ featured iconic imagery and memorable characters that captivated movie-goers around the world,” said Coveroo’s CEO and co-founder Karl Jacob. “Coveroo brings these characters and images to consumer’s phones and other personal electronics using our unique HighColor and Laser Engraving process.”

     

  • American Greetings celebrates Strawberry Shortcake

    NEW YORK American Greetings is honoring a berry sweet character that turns 30 years old this month.

    Strawberry Shortcake will be featured in an exclusive, limited-edition line of greeting cards. The launch coincides with the debut of Strawberry Shortcake's all-new animated television series "Strawberry Shortcake's Berry Bitty Adventures" on The Hub, a new TV network for kids and families.

     

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