CVS

CVS Caremark will launch a pilot of a 
real-time, integrated electronic prior authorization capability, available to its pharmacy benefit management clients, to help speed access to prescription medications.


CVS/pharmacy spent the last couple of months sponsoring nearly 300 free screening and consultation events in Atlanta, Washington, D.C., and Philadelphia targeting African-American communities. 


Part of the chain’s To Your Health program, the events were an extension of the A Su Salud events targeting Hispanic customers in Los Angeles, Dallas, Houston and Miami. To Your Health started in Atlanta on April 17, moving on to Washington, D.C., on June 12 and Philadelphia on June 19.


SUPPLIER NEWS — Beiersdorf’s Eucerin skin care brand has embarked on a yearlong Skin First Movement to help educate women across the country on the importance of skin health as part of overall wellness. As part of the effort, the brand has joined forces with its first-ever Skin First Ambassador, food writer and founder of Apartment Therapy’s TheKitchn.com, Sara Kate Gillingham-Ryan.


JOPLIN, Mo. — It has been weeks since a massive tornado ripped through Joplin, Mo., bringing with it widespread destruction and a death toll that, by most recent reports, has surpassed 150. As residents now work to clean up the devastation and piece back together their tattered homes and shattered community, several industry members have stepped up to show their support.


WOONSOCKET, R.I. — CVS/pharmacy has introduced its latest initiative, designed to underscore the role pharmacists play in managing ongoing medications for chronic illnesses, particularly when a patient starts a new medication.

It’s like if KITT, the talking car on the 80s TV hit “Knight Rider,” consulted Hasselhoff about his excessive drinking while the two used advanced automotive and information-based technology to fight crime — and improve health outcomes.

A shift in consumers’ shopping behavior to one that is focused on value, coupled with a desire to escape everyday stresses, likely helped drive the growth of bath and body scrubbers/massagers.


As shoppers increasingly have been watching their dollars, many have been creating an at-home spa experience versus spending their money at a pricey salon. This desire to create an at-home oasis has benefited the bath and body segment.


WHAT IT MEANS AND WHY IT'S IMPORTANT — The news that MinuteClinic has formed clinical affiliations with OhioHealth and Cleveland Clinic Florida is important because it further signifies that retail-based clinics are more than just clinics.

(THE NEWS: MinuteClinic, OhioHealth enter strategic clinical affiliation. For the full story, click here.)