CVS

WOONSOCKET, R.I. — CVS Caremark announced on Friday that the Pharmacy Benefit Management Institute awarded the company and its PBM client, ArcelorMittal, the 2011 Rx Benefit Innovation Award. The award recognizes the Pharmacy Advisor program, which was developed by CVS Caremark to manage costs, improve medication adherence and close gaps in care for members with diabetes.

WOONSOCKET, R.I. — In an effort to encourage healthy lifestyles among consumers, CVS/pharmacy and Weight Watchers have developed a mutually beneficial rewards program.

Members of CVS' ExtraCare loyalty program will be given the opportunity to save money on CVS/pharmacy purchases when they join Weight Watchers meetings. Conversely, Weight Watchers members will receive CVS/pharmacy ExtraBucks offers on such health-related items as blood-pressure monitors, blood-glucose testing equipment, healthy snacks and more.

ANN ARBOR, Mich. — Customer satisfaction as measured by the American Customer Satisfaction Index has not improved since the middle of 2009, and on Tuesday it registered its biggest drop in two years; for fourth quarter 2010, the index fell 0.5% to 75.3.

WOONSOCKET, R.I. — CVS/pharmacy is positioning itself as a go-to shopping destination this Valentine's Day.

"Showing loved ones that you care is easier than ever this Valentine's Day with the variety of meaningful gifts available at your local CVS/pharmacy," said Mike Bloom, EVP merchandising, supply chain, marketing and advertising. "From cards and candy to the most popular designer fragrances, we offer what the variety shoppers are looking for in one convenient stop."

CHICAGO — With many businesses implementing customer reward programs to drive sales, it seems that the ones that promise everyday value and rewards fare better than their counterparts, according to new research.

The Recommendation Index, conducted by marketing agency Zocalo Group and M/A/R/C Research, analyzed 1,000 reward program participants, who were asked about brands they most often positively and negatively recommended, and the attributes they used to make their recommendations.

DUSSELDORF, Germany — Henkel's Got2b hair care brand is bringing to the U.S. market its Powder'ful volumizing styling powder.

The Got2b Powder'ful volumizing styling powder is formulated with virtually weightless microparticles designed to help texturize the hair's surface, giving hair root lift in 10 seconds. Shake the powder onto dry hair to give hair an immediate volume boost.

The product will be available in March at Walgreens, CVS, Rite Aid, Ulta and Meijer locations for $5.99.

WOONSOCKET, R.I. — CVS Caremark announced on Thursday an increase in fourth-quarter same-store sales and a boost in retail pharmacy revenues as pharmacy comparable-store sales benefited from the Maintenance Choice program.

"I'm pleased with our earnings this quarter, which were in line with our expectations. Our retail business continued to produce industry-leading same-store sales and achieved an all-time record operating margin," stated Larry Merlo, who currently serves as president and COO and will be taking the reins as CEO in March.

WOONSOCKET, R.I. — What will define success for CVS Caremark in the years ahead? If you ask incoming CEO Larry Merlo, it all comes down to three things: flawless execution, cross-functional thinking and management, and enhancing value. Not coincidentally, those are three key reasons Merlo inherited the top spot at the company.