Eau Thermale Avène to bridge education, skin care gap with Ulta Beauty partnership
Eau Thermale Avène is partnering with Ulta Beauty by rolling out an initiative focused on bridging the gap between dermatological education and daily skin care habits.
The company shared that alongside the retailer, it will be working with board-certified dermatologist and “dermfluencer” Dr. Lindsey Zubritsky.
“This partnership is only the beginning of an exciting journey to bring dermatological expertise to the forefront of skincare. With a rich history as a dermatologist recommended brand worldwide, we are proud to continue Avène’s legacy here in the US by partnering with Dr. Lindsey Zubritsky,” said Lisa Morris, President and CEO of Pierre Fabre USA. “Her passion for dermatology and her ability to connect with patients and consumers alike makes her the perfect voice for our brand at Ulta Beauty.”
Zubritsky will work with Avène to make expert advice more accessible to consumers.
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“Avène is a brand that stands out for its dedication to formulating science-backed solutions that are inclusive and safe for even the most sensitive skin. After years of social media partnerships, I’m thrilled to be a part of this Ulta Beauty collaboration. I look forward to empowering people with skin knowledge while introducing them to Avene’s effective solutions such as my favorite product the Cicalfate+ Restorative Protective Cream,” said Dr. Lindsey Zubritsky.
