PanOxyl unveils latest launch alongside brand packaging revamp
Crown Laboratories’ PanOxyl brand is not only debuting a product packaging revamp, but also introducing its latest innovation—Acne Banishing Body Spray with 2% Salicylic Acid.
The updated look, which utilizes color blocks aligned with its cleanse, manage and moisturize categories, aims to help consumers find products needed much easier, PanOxyl shared.
"Our updated packaging not only modernizes the look of our PanOxyl brand, but also reinforces our dedication to delivering effective acne solutions that consumers can continue to trust," said Steve Gallopo, executive vice president and chief commercial officer, Crown consumer skincare division. "We're excited to unveil this fresh new look that reflects our commitment to innovation and customer satisfaction, as well as introduce a new product to our ever-growing portfolio of acne-fighting solutions."
Alongside the packaging update comes the launch of the Acne Banishing Body Spray with 2% Salicylic Acid, which aims to help unclog pores, clear blemishes and help prevent future breakouts.
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The product is formulated with 2% salicylic acid and contains niacinamide, vitamin C, witch hazel and aloe.
To celebrate the new launches, PanOxyl is rolling out a digital campaign titled “Seen It. Solved It.” The initiative depicts the brand’s journey from its inception in the 1970s to the modern day.
Locations carrying the Acne Banishing Body Spray with 2% Salicylic Acid can be found via store locator on the brand website.
