E.l.f. Cosmetics, Liquid Death release Corpse Paint collection
E.l.f. Cosmetics and Liquid Death are joining forces on a five-piece, black-metal-inspired makeup vault.
“When you set out to create a different kind of company, it's important to align yourself with like-minded kindred spirits. We are both challenger brands on a one-way path to disruption," said Kory Marchisotto, chief marketing officer, e.l.f. Beauty. “e.l.f. and Liquid Death share a passion for self-expression and unexpected creativity. We’ve had a lot of fun—and a lot of laughter—bringing Corpse Paint to life. Pun intended.”
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Inspired by individuals who aren’t afraid of making a strong statement, Corpse Paint’s lineup includes:
- Dead Set: The Matte Magic Mist & Set;
- Kiss of Death: The O Face Satin Lipstick in the shade All Night;
- Eye Die: The No Budge Cream Eyeshadow in the shade Wispy Cloud;
- Brush with Death: The Putty Applicator; and
- Closed Casket: A removable coffin keepsake box;
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“No one knows more about makeup than the black metal community,” said Andy Pearson, vice president of creative at Liquid Death. “Think how many times they’ve put it on or taken it off with every show. e.l.f. was the perfect partner to bring this collab to life because they could help bring this versatile, everyday look to the masses with high-quality, cruelty-free products.”
The e.l.f. x Liquid Death Corpse Paint Vault will be available for purchase exclusively online.
