Frank’s RedHot debuts Dip’n, Squeeze sauces
Frank’s RedHot is rolling out not one, but two new ways consumers can enjoy its hot sauce.
The new Dip’n Sauce and Squeeze Sauce each come in three different varieties that offer consumers new ways to dip and squeeze an extra kick to their favorite meals, the brand shared.
“The new Frank’s Dip’n and Squeeze Sauces let fans add the perfect balance of flavor and heat in a new way by dipping or drizzling as much as they want on any food,” said Valda Coryat, North America vice president of marketing at McCormick & Company. “Not only are consumers experimenting with different hot sauce flavors, they’re adding it on a wider variety of foods from pizza to noodles. More Frank’s flavors means more versatility, and more ways for consumers to create their own unique signature combinations throughout the year.”
[Read more: Herdez rolls out Habanero Hot Sauce]
Offering milder flavors packaged in a 12-oz. inverted grip bottle, the Dip’n Sauce line is a thicker and dippable cousin to regular hot sauce. Available flavors include:
- Buffalo Ranch Dip’n Sauce: A blend of Frank’s RedHot Buffalo sauce with a cooling taste of Ranch dressing;
- Roasted Garlic Dip’n Sauce: Made with a blend of spicy cayenne of Frank’s RedHot with a hint of garlic; and
- Golden Dip’n Sauce: A sweet and tangy flavor that is finished with the heat of Frank’s RedHot’s cayenne pepper.
On the other hand, the Squeeze Sauce collection is packaged in a 12-oz. flexible plastic bottle that features a pointed nozzle for a smooth and controlled drizzle. The available flavors include:
- Sriracha Squeeze Hot sauce: A blend of sriracha with Frank’s RedHot for spicy and savory notes;
- Hot Honey Squeeze Hot Sauce: Made with a spicy blend of Frank’s RedHot flavors, it also contains honey for a sweet heat; and
- Creamy Buffalo Squeeze Hot Sauce: Featuring a mild blend of Frank’s RedHot Buffalo Sauce.
[Read more: Heinz turns up the heat on condiments with hot varieties]
The new launches can be found at select retailers, with nationwide availability coming soon, the company said.
