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In this Issue

  • Pfizer offers many paths to a rewarding career

    Pfizer Consumer Healthcare follows many routes to attract its next generation of business leaders. As one of the largest over-the-counter healthcare companies in the world, with a global footprint in more than 90 countries, they have ample opportunities.

  • The 10 commandments of effective leadership

    Dan Mack, Executive Director, Mack Elevation Forum

    There are more than 58,000 books sold on Amazon with the word “leadership” in the title. With so much literature available, why is the concept of leadership so misunderstood?

  • First Response Rapid Result sales swell

    SOUTH BEND, Ind. — A mainstay of Church & Dwight’s First Response line, the First Response Rapid Result pregnancy test has been one of the strongest-performing items in the pregnancy test kit market over the past year. Data from IRI showed that for the 12 months ended May 15, sales of First Response Rapid Result increased by 34.1% to $15.3 million, making it the fifth best-selling pregnancy test in the country and 1-of-3 First Response products among the category’s 10 top sellers.

  • Skinny Tan offers winning combo

    CARLSBAD, Calif. — When two women sat talking about their frustration with self-tanners, along with their disenchantment with how poorly cellulite creams work, they had an idea. Why not combine them and come up with something that really works?

  • Harnessing the strength of a knowledge organization

    Michelle Gloeckler, Walmart EVP consumables and health and wellness

  • Chains seek to strike a balance, broaden product reach

    The ethnic category is perhaps now undergoing the most seismic changes it has experienced in the past 20 years.

  • Portable care, electric brushes brighten category

    Oral care is exhibiting growth at mass, with dollar sales in most sub-categories showing somewhat of a bump or a marked upswing. Portable oral is doing its share to lift the entire category with sales expanding a bright 17.6%, according to IRI data for the 52-week period ended May 15. But popular whiteners declined 5%, which buyers attributed to overloading of the category and less expensive choices that dragged down dollars.

  • Leadership through the eyes of the millennial

    The Emerson Group’s Matt Poli spoke with a panel of millennials, rising stars in their respective fields, to explore what makes millennials tick.

    Much has been written about millennials. But what’s really on their minds? How can marketers and retailers appeal to their preferences? To help get a better look, The Emerson Group’s VP marketing, Matt Poli, gathered a panel of rising young stars in their respective fields to explore what makes millennials tick.

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