Kellogg’s Special K caters to cravings with latest cereal blends
Kellogg’s Special K is catering to consumers’ ever-changing food moods with not one but three new kinds of cereal.
Varieties joining the Battle Creek, Mich.-based company’s portfolio include Oat Crunch Honey, High Protein and Zero.
The Special K Oat Crunch Honey flavor contains multigrain honey-flavored flakes and crispy vanilla oat clusters.
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In the High Protein option, consumers can find 20 g of protein per serving, real almonds and chocolatey goodness.
Lastly, Kellogg’s Special K Zero is a cereal puff option that features a cinnamon flavor, 0 g of sugar, 18 g of plant-based protein and 2 net carbs, the company said.
“We know Special K fans trust us to deliver delicious food packed with flavor. We also know food moods are constantly changing, so we are thrilled to bring even more variety to the Special K lineup that’ll meet whatever cravings or needs we all have,” said Sadie Garcia, brand director at Kellogg. “With tasty new benefits like top-notch crunchy texture, our first-ever zero grams sugar cereal and our highest protein offering yet, you're sure to find something to satisfy your every need — and then some!”
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Consumers can find all three new launches at retailers nationwide in a variety of sizes that retail from $4.99 to $8.49.