Lip

  • Softlips debuts new look, kicks off campaign

    ORCHARD PARK, N.Y. — The Mentholatum Co. has updated the packaging of its lip care line.

    Softlips' package update includes a new logo and graphics, although the company retained Softlips' signature slender sticks and the light flavors/formulas. In line with the package update, the company has kicked off a new marketing campaign called "Softlips. So You."

  • Lip care falls by wayside among women, Blistex finds

    OAK BROOK, Ill. — Almost all women take on at least one preventive health-and-wellness measure in the morning to start their day, but only half apply lip balm to protect their lips from dryness and sun damage.

    In Blistex's grooming routine survey, the lip care brand found that even though 91% of women perform at least one measure that boosts their health and wellness (e.g., taking a vitamin, exercising and applying an anti-aging facial product), their lips often are abandoned, which could put them at risk for infection, Blistex said.

  • Eos launches new Lip Balm Smooth Sphere

    NEW YORK — Personal care brand Eos has announced the launch of its new tangerine medicated anti-bacterial Lip Balm Smooth Sphere.

    The medicated lip balm is 95% natural and provides antibacterial protection through the natural active ingredient phenol, the company stated. The lip balm promises to not only help soothe dry lips and prevent the spread of germs, but also alleviate the symptoms of cold sores.

  • Sally Hansen launches new lip products

    NEW YORK — Coty's Sally Hansen brand is looking to perfect pouts this year with several new lip products.

    From deep lines to dry lips to thin and parched pouts, Sally Hansen has developed new formulas to help eradicate lip issues. The new vitamin-powered lip treatments are infused with superfruits acai and pomegranate to help promote moisture retention. The Vitamin Lipcare collection includes:

  • NYC New York Color unveils 2011 product offerings

    NEW YORK NYC New York Color, a Coty brand, is gearing up for spring 2011 with the launch of several new products for eyes, lips and face.

     

    NYC New York Color has revamped its line of mascaras and developed specific formulas and brushes to lift, lengthen, volumize or curl lashes. New products include:

    • Sky Rise lengthening mascara ($1.99) with Lift and Stretch technology;

    • City Curls curling mascara ($2.99) with new Curl Xpress technology;

  • L’Oreal Paris brings beauty to Glamour's Women of the Year awards

    NEW YORK At this year's 20th Annual Women of the Year Awards hosted by Glamour magazine, L'Oreal Paris, which sponsored the ceremony, provided honorees with its latest products to try out during the event.

    In the green room of the WOTY awards ceremony, held at Carnegie Hall in New York, honorees stopped by the L’Oreal Paris makeup room to check out the beauty brand's latest products, including L’Oreal Paris Colour Riche lip liner and Colour Juice sheer juicy lip gloss, Voluminous Million Lashes mascara and Infallible Never Fail plumping lip gloss.

  • Pucker up for Blistex's newest lip protection balm

    OAK BROOK, Ill. Blistex last week launched its Five Star Lip Protection lip balm as an all-weather, all-season lip balm, keeping lips covered in all weather conditions.

     

  • Shining up lips sensationally

    NEW YORK —Judging by the sales numbers, the overall lip gloss category has lost some of its luster. However, that couldn’t be further from the truth for Maybelline New York’s Shine Sensational lip gloss.

    The Shine Sensational collection, which is comprised of 18 shades, like Cocoa Fever, Crazy for Caramel and Berry Dazzle, has been a hit among beauty mavens.

  • CHANGING CHANNELS: Hot products outside of food, drug and mass

  • Carma Labs introduces tinted, ultra-hydrating lip balms
X
This ad will auto-close in 10 seconds