L’oréal, Verily partner on skin health initiatives
L’oréal wants to make advancements in skin health with its latest strategic partnership.
The beauty brand recently announced its partnership with Alphabet precision health company Verily that will entail two programs aimed at better understanding and characterizing skin and hair aging mechanisms.
“We are excited to partner with Verily, a world leader in precision health tech. L’Oréal’s century-long commitment to pioneering innovation has come from our strong belief in the intersection between science, formulations, and our unique Advanced Research capabilities to decode revolutionary scientific discoveries that will create the future of beauty,” Nicolas Hieronimus, chief executive officer at L’Oréal Group said. “Thanks to this partnership, we want to lead a new era of skin health, through tech and science, to enable every person around the world the most inclusive, personalized, powerful and precise programs for their skin at each stage of their lives.”
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Through these programs, L’oréal will be able to inform its precision beauty techy strategy and product development, the company said.
In the first strategic research collaboration, the two companies will work together to establish a longitudinal biological, clinical and environmental views of skin health.
“Verily and L’Oréal believe in the transformative power of technology to enable precision beauty and health,” Stephen Gillett, president and chief operating officer at Verily said. “We are pleased to partner with a world leader in cosmetic science to better understand and promote skin health.”
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The second part of the partnership will include Verily’s research and development team, as well as L’oréal’s active cosmetics division to explore the development of new technologies and telediagnosis solutions for dermatology and skin care.
“We recognize skin health as a critical need for overall wellness as it not only impacts us physically in our daily lives, but also holistically. Our collective approach has the potential to identify the right intervention based on data, powered by Verily's technology and clinical science abilities combined with L'Oréal's beauty industry leading intelligence and dermatology network,” Brian Otis, fellow at co-founder of Verily said.