M&M’s rolls out holiday-themed ice cream cups

M&M’s is getting into the holiday spirit.

The Newark, N.J.-based company, which is part of the Mars Wrigley family, unveiled its newest ice cream launch.

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Ice Cream Holiday Fun Cups are filled with vanilla-flavored ice cream, feature a chocolate swirl and festive red and green M&M’s Minis, the company said.

“We know that Americans enjoy ice cream all year round, not just during the warmer months, so we wanted to deliver something special to fans for the holidays,” said Jayesh Shah, Mars Ice Cream Marketing Director. “This year, ice cream and M&M’S lovers alike can celebrate the season with the flavors they know and love, but now with an additional hint of excitement and festive joy with our M&M’S Ice Cream Holiday Fun Cups.”

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Consumers can find M&M’s Ice Cream Holiday Fun Cups are retailers nationwide in packs of 10.