New Products

CLEVELAND American Greetings is giving a nod to childhood with its new Flipbook cards, which contain an entertaining animation produced by simply pulling panels to reveal a surprising design.

The interactive animation can tell a story or deliver a birthday message, American Greetings said.

SHELTON, Conn. Bic celebrated the official launch of its Easy-Glide System ink technology, which has been incorporated into its Velocity retractable, Atlantis retractable and Pro+ ball pens.

The technology provides up to 35% smoother writing compared with current Bic pen ink systems, the company said.

To help celebrate the event, Bic is kicking off its "Get a Clue" event Nov. 3 and 4 at Vanderbilt Hall in Grand Central Terminal, which invites consumers to help solve a gigantic crossword puzzle and learn more about how Bic ballpoint pens are made.

ABBOTT PARK, Ill. Abbott Nutrition is expanding its ZonePerfect line of products to include a treat for cookie dough fans.

ZonePerfect cookie dough bars are available in chocolate chip, peanut butter and oatmeal raisin varieties. Each bar offers antioxidants, vitamins and minerals, and is an excellent source of protein, the company said.

NEW YORK Pop star Justin Bieber has teamed up with Etoile Nation Beauty to develop a collection of fragrance-infused accessories that will be sold at Walmart.

The My World collection includes collectible wristbands and dog tags infused with a fragrance selected by Bieber. Top notes of bergamot, lychee and pomegranate create a unisex scent. For an encore performance: cedar glimmers against a backdrop of musk, creating the signature scent.

There are four Bieber-inspired designs:

EL PASO, Texas Merlot Skin Care, a natural grape-seed-based skin care brand sold at Walgreens and Ulta, is celebrating its 10-year anniversary in 2011 with new product launches and new packaging.

"Merlot is a brand that knows the power of natural grape-seed antioxidants can be used to achieve beautiful skin," stated Wayne Beckley, founder and CEO of Merlot Skin Care."We are proud that our moisturizer has become a staple of so many women's daily beauty routines."

SHELTON, Conn. Bic is gearing up to unveil two special-edition series of lighters in the new year.

Coming soon are the animal series and pop culture series of lighters, which feature a broad array of designs to fit any consumer's personality. Each lighter will cary a suggested retail price of $1.59.

NEW YORK Dream Water once again is expanding its retail distribution.

The beverage maker announced that less than one year after initially launching in Duane Reade stores, its 2.5-oz. Dream Water shot will be available at Walgreens locations nationwide. In addition to Walgreens, Dream Water also is available in select Walmart stores, tri-state area Kmart and Harmon stores, and New York-based GNC and Duane Reade stores.

Dream Water is a relaxation water that helps consumers fall asleep.

NEW YORK Rimmel London, a Coty brand, is looking to help beauty mavens achieve Brit-girl style with the early 2011 launch of new makeup for eyes, lips and face.

For face is the new Match Perfection foundation, which features Smart-Tone technology to mimic skin's natural texture and tone for a match that promises to cover imperfections with traceless blendability. An oxygen complex helps skin breathe as the blue-sapphire complex fights yellow undertones to prevent skin from looking sallow. It comes in 16 different shades and is priced at $8.99 each.