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  • Elite Lifestyle Cuisine launches supplements line from chef Carlo Filippone

    FAIRVIEW, N.J. — Elite Lifestyle Cuisine recently introduced a “Forever” line of juice supplements, a line formulated by three-time body building champ and celebrity chef Carlo Filippone.

  • Perrier launches watermelon, strawberry flavors

    STAMFORD, Conn. — Perrier is expanding its portfolio. The sparkling mineral water brand has introduced two new flavors, strawberry and watermelon, which are both sugar-free with zero calories and zero sweeteners.

    The new flavors join Perrier’s line of flavored sparkling mineral waters that includes lime, l’orange, pink grapefruit and green apple, as well as the original flavor.

  • Oreo introduces Firework cookies, kicks off #MyOreoCreation contest

    EAST HANOVER, N.J. — Mondelez International’s Oreo brand has unveiled its latest limited-edition flavor and started a social media contest asking for fan’s flavor ideas. The #MyOreoCreation contest has begun with the launch of Firework Oreo, a limited-edition flavor from the Oreo Wonder Vault, that includes popping candy creme.

  • Medline's latest Curad SoothePlus first aid solution formulated with C&D's Arm & Hammer

    NORTHFIELD, Ill. — Medline on Friday announced the launch of Curad SoothePlus, a bandage solution that features the benefits of Church & Dwight's Arm & Hammer baking soda to provide an extra level of care. These wound care product offerings go beyond the basics and cover particularly large, troublesome and difficult to bandage wounds while helping dressings stay clean and fresh.

  • Essie launches wild nudes collection

    NEW YORK — Nail polish company essie has unveiled its latest line of colors. Essie’s wild nudes collection include nine colors that range from light tan to a shadowy blue.

    The collection contains neutral sheer and saturated cream nail colors that the company says include a nude polish for every skin tone. The line includes:

  • EAS helps athletes 'Shred' their workouts with new Myoplex shake

    COLUMBUS, Ohio — For athletes looking to build more lean muscle and achieve their fitness goals, EAS on Thursday introduced Myoplex Shred, a high-protein nutrition shake.

    “Every day, our nutrition experts are working with athletes at every level to develop science-backed products to help them push their performance," stated Timothy Monk, general manager of EAS. "Myoplex Shred gives athletes a great-tasting, convenient, high-protein source to help them work out hard, build muscle and achieve the results they want."

  • Nair adds Nourish Skin Renewal, gauges millennial women’s biggest problem areas

    EWING, N.J. — As it launches its latest product, Church & Dwight’s Nair is highlighting consumer research that gauged women’s biggest problem areas when it comes to hair removal.

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