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Pest-free pets
SHAWNEE MISSION, Kan. — Bayer HealthCare’s Animal Health Division recently introduced Resultix, a spray-on formula that kills attached or crawling ticks. Ticks can infest pets in very large numbers. Resultix is an easy-to-use spray formula that works by dissolving the outer wax layer that covers a tick’s hard shell, killing the parasite within three hours.
Resultix can safely be used as often as needed on crawling or attached ticks. The product is available in an easy-to-transport 20-mL bottle.
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Revamped marketing campaign boosts sales of Alli
GlaxoSmithKline’s Alli is back. And while the brand is still slightly down versus year-ago sales — Alli posted a sales decline of 8.9% to $13.9 million across all channels for the 12 weeks ended Nov. 4, according to SymphonyIRI Group — overall, the category is trending up 15% in quarterly sales increases. The recent resumption of marketing efforts behind Alli coupled with recent New Year’s resolutions should maintain Alli’s position as the top-selling diet-aid tablet, and the only OTC option in the category.