Nick Stenson Beauty’s hair care line to hit Ulta Beauty shelves

The brand’s products are formulated to heal, hydrate and strengthen all hair types, the company said.
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Nick Stenson Beauty

Nick Stenson Beauty is bringing its collection of moisture-rich and volumizing hair care products to Ulta Beauty.

The Chicago-based company announced that its products, which have been formulated to heal, hydrate and strengthen all hair types, will be available on the beauty retailer’s digital platform and then expand into select Ulta Beauty stores beginning January 2023.

“With so much experience working in hair and beauty, I know what products perform well for every hair type,” said Nick Stenson, senior vice president, Store and Services Operations at Ulta Beauty. “And I knew what we could do differently. So, every product in the Nick Stenson Beauty hair care collection is a hero product, to deliver the luxe experience and premium results everyone deserves.” 

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Created by Stenson, who has held positions at Ulta Beauty and L’Oréal USA, the line was developed with ingredients that are naturally inspired and organically enhanced through selected protein and extract blends, the company said.

“I’m so proud and delighted to welcome Nick Stenson Beauty to our assortment,” said Monica Arnaudo, chief merchandising officer at Ulta Beauty. “Nick has been a pillar of inspiration, innovation and empowerment for our company and industry, so it’s exciting to see him branch out and invite guests to experience what we at Ulta Beauty have been fortunate to know all these years. With clean, conscious formulas and luxurious results, we have no doubt our beauty enthusiasts will adore his products as much as we do.”

Products in the collection, which include a volume shampoo and conditioner, moisture shampoo and conditioner, hydrating oil, root lifter spray, leave-in conditioner, smoothing crème, volume crème, dry shampoo, light hold hair spray and texture spray, include such ingredients as aloe vera gel, creatine, kale, carrot, lemon protein extract and jojoba oil, the company said.

“Nick Stenson Beauty is where nature meets luxury, and I am thrilled to unveil my hair care collection to and through my Ulta Beauty family,” Stenson said. “As someone who has devoted my life and career to helping others see their beauty, it was important to me to create a sustainable hair care line using the most innovative and ethically sourced ingredients that empower everyone to be confident in their own hair and help reach its full potential.”

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The Nick Stenson collection will be available on Nov. 27 at Ulta.com and at in select stores on Jan. 8, 2023.

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