Popular Lay’s flavors from around the globe make stateside debut
Lay’s is inviting consumers to enjoy the flavors of its most popular snacks from around the globe.
The brand has launched its Global Flavors lineup, which consists of three potato chip flavors—Wavy Tzatziki, Masala and Honey Butter from Greece, India and Korea.
Inspired by the Greek flavors of yogurt, lemon, dill, garlic and other unique elements, the Wavy Tzatziki chips offer a new take on the Mediterranean classic.
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On the other hand, the Masala flavored chips feature a blend of such spices as cumin, coriander, turmeric and pepper, which can be found in traditional Masala dishes.
Lastly, the Honey Butter flavored potato chips contain a blend of buttermilk honey and butter, inspired by the popular snack combination in Korea.
“Our fans often post about the fun flavors they see while traveling abroad and continuously ask for them here. Now, at the height of travel season, we’re excited to make those dreams a reality and bring them adventure through every bite of our Global Flavors lineup,” said Tina Mahal, senior vice president of marketing, PepsiCo Foods North America. “As the proven leader in flavor innovation with more than 200 variations of our iconic potato chip, we're proud to continue to demonstrate our expertise in crafting delicious flavors that appeal to the unique senses and tastes of communities all over the world.”
The flavors are available at retailers nationwide and online for a limited time.
