Pringles goes interdimensional with new ‘Rick and Morty’ flavors
Oh man, oh geez.
Pickle Rick is taking on a brand-new form — Pringles is continuing its partnership with the Adult Swim series, “Rick and Morty.”
Featuring an expanded collection of flavors inspired by the show, each flavor is rooted in the series’ cosmic absurdity, which is captured by the quirky cast of characters, the Battle Creek, Mich.-based company said.
“Through our partnership with Pringles, both brands have had the unique opportunity to bring engaging content to Rick and Morty fans,” Jill King, senior vice president of marketing and partnerships at Adult Swim said. “With the expansion of our partnership, we’re giving two other key characters their moment to shine in Pringles form.”
Flavors part of this launch include Pickle Rick, Honey Mustard Morty and Look at Me! I’m Cheddar and Sour Cream.
“After launching the Pickle Rick crisps for the 2020 Big Game, the response from both fanbases was literally out of this world,” Gareth Maguire, senior director of marketing for Pringles said. “The Pringles brand prides itself on pushing fans to find new, creative ways to unlock endless dimensions of flavor. Paired with the standout hit, Pringles Pickle Rick crisps, these snackable, stackable crunchy treats are an absolute must-have for fans.”
The limited-edition Pringles flavors will be available at physical and digital Walmart shelves, while supplies last.