Sally Hansen, Peeps once again bring spring vibes to at-home manicures

Sally Hansen continues its partnership with the popular Peeps brand with an all-new limited-edition collection.

Inspired by the marshmallow treat, the latest Sally Hansen Insta-Dri X Peeps collection comes in seven shades and includes a new sugar texture for a finish evoking the feel of sugar-coated Peeps.

“Our first partnership with Peeps was so well-received we just had to do it again. We loved seeing all the creative ways our consumers used our polishes from creating nail art to including them in Easter baskets. We are looking forward to our second year partnering with the beloved brand to bring smiles to everyone this spring,” said Celia Tombalakian, vice president of global marketing for Sally Hansen.

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Each polish in the collection uses Sally Hansen’s Insta-Dri technology, which consists of a three-in-one formula with a built-in base and top coat that dry in just 60 seconds. In addition, the polish also comes with a new and improved precision brush that provides full coverage in just one stroke, the company said.

The shades in the collection include Classic Chick, Pink Bunny, Blue Chick, Purple Bunny, Cotton Candy, Marshmallow and Party Cake.

“We are delighted to partner with Sally Hansen once again to bring the vibrant colors and textures of Peeps to life through nail polish. Our fans love everything and anything Peeps, so we are excited to give them another fun way to celebrate the season,” said Caitlin Servian, brand manager for Peeps.

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The Sally Hansen Insta-Dri X Peeps collection is available nationwide at mass-market drug stores and food and e-commerce retailers.