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06/15/2021

Splat debuts limited-edition ‘The Suicide Squad’-inspired color kits

Gisselle Gaitan
Online Editor
Gisselle Gaitan profile picture

Splat is embarking on a partnership with Warner Bros. Pictures’ new movie, “The Suicide Squad."

The hair care company is launching a limited-edition line of color kits that are inspired by characters from the movie.

Available in six ranges, consumers can choose from:

  • Luscious Raspberries featuring Harley Quinn;
  • Lightening Bleach featuring Blackguard;
  • Purple Desire featuring Mongal;
  • Pink Fetish featuring Ratcatcher 2;
  • Blue Envy featuring Bloodsport; and
  • Sinful Silver featuring Polka-Dot Man.

“Having previously aligned with Warner Bros. Pictures for “Suicide Squad” and “Birds of Prey,” we are thrilled to be partnering for the third time around,” said Jenniffer Paulson, Developlus' vice president of marketing. “The looks from “The Suicide Squad” will inspire fans everywhere and, as a brand that strongly encourages expressing individuality, we are extremely excited to bring hair color users these limited-edition color kits.”

Featured in each color kit are two of 16 exclusive collectible trading cards of characters from the film.

The full collection will be available at Walmart and online at Amazon.com, Splathaircolor.com and Ebay.com.

Select colors will be carried at Target, CVS Pharmacy, Walgreens and Rite Aid stores nationwide, while supplies last.

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