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02/10/2022

Splat Melts combines chocolate browns, vivid bolds

Splat Melts is available in milk chocolate and purple plum, milk chocolate and mixed berries, dark chocolate and blueberry, and dark chocolate and strawberry shades.
Gisselle Gaitan
Online Editor
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Splat is debuting a brand-new hair color collection that combines rich chocolate hues with fierce and bold shades.

Splat Melts, which combines chocolate browns and vivid bolds to help users create on-trend and personalized looks, is formulated with quinoa extract and baobab seed oil for conditioning and strengthening properties.

[Read More: Chi Vibes elevates hair styling routines]

“At Splat we encourage self-expression and embracing individuality through bold hair color, expanding our offer to include Splat Melts felt like a natural next step,” Jenniffer Paulson, Developlus vice president of marketing said. “Splat Melts semi-permanent ombre complete kits are perfect for beginner DIY-ers looking to experiment with bold hair color. Whether bold bangs, split dye, or color melt, the creativity is bold and endless with this collection.”

Available in four kits — milk chocolate and purple plum, milk chocolate and mixed berries, dark chocolate and blueberry, and dark chocolate and strawberry — each contains pre-measured bleach and hair dyes to eliminate the need for various kits, the company said.

[Read More: L’ange’s styler, brush dryer expand distribution to Ulta Beauty]

Retailing for $12.99 each, the Splat Melts collection is available for purchase at Walmart, Target, CVS Pharmacy and online at Splathaircolor.com.

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