TGI Fridays launches new snacks that channel a happy hour vibe

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TGI Fridays launches new snacks that channel a happy hour vibe

By Gisselle Gaitan - 03/04/2020

Those looking to embrace that Friday happy hour feeling can now so do whenever.

How so? Via TGI Fridays’ new snack line offerings, which aims to recreate the vibe with two new salty offerings.

New to the line are Buffalo Blue Pub Bites, which are popped potato snacks shaped like drumsticks and flavored with buffalo blue seasoning.

Zesty Party Sticks are the second newly launched offering in the line, which consists of potato sticks seasoned with TGI Fridays’ signature seasoning that includes spicy garlic, onion and salt.

“TGI Fridays licensed foods are one of the fastest-growing products in food retailers because consumers want those hearty menu favorites in easy, to-go, options,” Wendy Groover, director of innovation at Utz Quality Foods said. “Both flavorful TGI Fridays salty snacks are right on trend providing two of the most popular menu items in an easy snacking option. With the hectic schedules today, sometimes it’s hard to get to happy hour, but it’s easy to grab a bag of TGI Fridays snacks to give you that happy hour feeling at home.”