Ulta Beauty, DoorDash roll out same-day delivery

Getting those beauty essentials from Ulta Beauty is now easier, and more efficient than ever.

The beauty retailer announced that it has partnered with DoorDash to offer consumers same-day delivery from select stores in Atlanta, Boston, Chicago, Los Angeles, Houston and Boise.

Shoppers in these locations will be able to shop Ulta Beauty’s wide assortment of beauty products that span across the cosmetics, skin care, hair care and fragrance categories.

[Read More: Ulta Beauty plans retail expansion, same-day delivery]

“We see consumers looking for faster and more convenient ways to get their favorite brands delivered same-day,” Shanna Prevé, the vice president of strategic partnerships and business development at DoorDash said. “We are thrilled to partner with Ulta Beauty to power their same-day delivery experience and bring the magic of in-store shopping home for customers, during the holiday season and throughout the year.”

To start an order for delivery, shoppers in the aforementioned locations can simply head to Ulta.com, add their beauty must-haves to their cart, check store availability and select the same-day delivery option at checkout.

“As we enter our busiest time of year, Ulta Beauty could not be more thrilled about our partnership with DoorDash to conveniently deliver the joy of beauty,” Prama Bhatt, the chief digital officer at Ulta Beauty said. “We take pride in being leaders that continually deliver personal, fun and seamless omnichannel experiences. This partnership represents two leaders coming together to create a new touchpoint for our guests that importantly connects our physical and digital experiences in a relevant, new way.”

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The companies have plans to expand the service and add additional locations in 2022.