WALGREENS

DEERFIELD, Ill. — One drug store chain is aiming love's arrow at its Facebook users via a Valentine's Day campaign.

Walgreens said its "Play Cupid" campaign, developed by Digitas, incentivizes social sharing with Valentine's Day-themed mobile and printable offers and coupons that are redeemable in stores. As part of the coupon incentive, the app allows Facebook users to match up their friends and place their pictures in a custom scene.

Apparently, there’s life after Express Scripts.

Walgreens took its lumps in January after failing to mend its very public rift with pharmacy benefit management giant Express Scripts, reporting a 2.3% drop in sales for the month. But considering that the PBM’s millions of customers represented $5.3 billion in prescription sales for the 7,818-store drug chain in fiscal 2011, it could have been worse.

WHAT IT MEANS AND WHY IT'S IMPORTANT — Walgreens is helping to redefine what it means to be a successful retail pharmacy operator. The proof is in this new direction that Walgreens is taking — approaching employers and payers with a comprehensive, cost-lowering strategy across that company's entire health spend, not just their prescription spend.

DEERFIELD, Ill. — The impact of the failed Express Scripts negotiations on Walgreens' sales has been significant to date, as evidenced by Walgreens' January sales release issued Friday.

Walgreens reported a sales decline of 2.3% for the month of January to $5.8 billion — the first month operating outside of the Express Scripts pharmacy network. A flu season that has yet to materialize also has had a significant impact on comparable sales figures.

Sales in comparable stores were down 4.6%, falling below analyst consensus of down 2.6%.

DEERFIELD, Ill. — Medicare Part D plans that had incorporated Walgreens into their network gained market share last year, while those without Walgreens collectively lost market share, according to a Walgreens statement issued Wednesday.

DEERFIELD, Ill. — Walgreens on Thursday inserted another piece into its comprehensive healthcare offering, just in time for the PBM selling season, with the acquisition of BioScrip's community specialty pharmacies.

Walgreens and BioScrip announced that they have entered into a definitive agreement under which Walgreens will acquire certain assets of BioScrip's community specialty pharmacies and centralized specialty and mail-service pharmacy businesses for a total deal value of approximately $225 million.

CAMP HILL, Pa. — Rite Aid's comps increased 2.2% for the month of January, compared with January 2011, the company said Thursday.

Announcing results of the four-week period that ended Saturday, the retail pharmacy chain said January front-end comps increased 2.7%, while pharmacy comps increased 2.1%, including a negative effect of 230 basis points from new generic introductions. Prescription count at comparable stores increased by 1.6%.

DEERFIELD, Ill. — Walgreens on Monday promised to donate $1 to the American Heart Association, up to $100,000, for each complimentary blood-pressure test conducted in February at a Walgreens pharmacy or Take Care Clinic. The push behind the initiatives is a part of Walgreens' Way to Well Commitment, a four-year, $100 million commitment to disease prevention and to improving everyday health through education and early detection of today’s leading diseases, including cancer, diabetes and heart disease.