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Walgreens applies online prowess
Walgreens dove into the digital beauty space earlier this year with a new and interactive website aimed at providing beauty mavens with real solutions to real makeup, hair and fashion dilemmas.
Walgreens.com/BeautyWithin offers step-by-step advice from beauty pros on how to achieve skin, hair and makeup looks, as well as video episodes highlighting everyday women and their personal beauty challenges.
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Hometown presence, big chain feel
Perhaps concerned that customers might shift their prescriptions after its acquisition, Duane Reade is reminding shoppers that far from reducing services, ownership by Walgreens means expanded services.
Thanks to this poster at a Duane Reade store at the corner of Park Avenue and 56th Street in New York, customers know that they can pick up their prescriptions at any of Walgreens’ more than 7,000 stores in all 50 states.