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WALGREENS

  • Walgreens applies online prowess

    Walgreens dove into the digital beauty space earlier this year with a new and interactive website aimed at providing beauty mavens with real solutions to real makeup, hair and fashion dilemmas.


    Walgreens.com/BeautyWithin offers step-by-step advice from beauty pros on how to achieve skin, hair and makeup looks, as well as video episodes highlighting everyday women and their personal beauty challenges.


  • Hometown presence, big chain feel

    Perhaps concerned that customers might shift their prescriptions after its acquisition, Duane Reade is reminding shoppers that far from reducing services, ownership by Walgreens means expanded services. 


    Thanks to this poster at a Duane Reade store at the corner of Park Avenue and 56th Street in New York, customers know that they can pick up their prescriptions at any of Walgreens’ more than 7,000 stores in all 
50 states.


  • Are coupon ‘extremists’ bad for business?

    Call it “the attack of the coupon-crazed shelf sweepers.” It’s the most aggressive form of bargain hunting by consumers willing to spend hours searching out coupon deals, to stock up with enough product to last their families for a year and to turn their homes into veritable warehouses.


  • Fast, nimble Walgreens aims to own ‘well’

    Walgreens, the kaleidoscopic company that wants to “own well,” is shuffling management and realigning operations as it works to knock down its remaining internal silos and create a seamless, broad-based retail health-and-
wellness dynamo.


  • USA Drug gets back in growth mode

    There’s nothing like a recession for focusing merchants on what matters most. For USA Drug, that meant concentrating on core markets, cutting costs and recharging its image for down-home value, neighborly service and a broadly merchandised front end focused on local consumer preferences.


  • WAG monitors diabetes meter sales

    Comparison shopping across blood-glucose meters couldn’t be easier than at Walgreens. Pictured here at a store just outside of Baltimore, customers can hold and feel the individual monitors and review individual bullet points as part of this pull-box display. Located just outside the pharmacy waiting area, the display also is ideal for quick and easy pharmacist recommendations. 


  • The new ‘Look’ of Duane Reade

    Duane Reade, which now is owned by Walgreens, is redefining the chain drug beauty shopping experience for New Yorkers as it continues to roll out its Look Boutique as part of its transformation.


    The upscale staffed beauty department services all aspects of beauty, including brows with a Ramy-branded brow bar that offers in-store brow-shaping services. Available beauty brands include Becca, POP Beauty, Purminerals, ’Tini Beauty Lounge and Vera Moore.


  • Indies narrow down local focus

    Before Walgreens bought out Duane Reade, the intersection of Avenue J and East 15th Street in Brooklyn was home to a Walgreens and a Duane Reade store. Shortly after the purchase, Walgreens shut down the Duane Reade store, an older store that had a less visible location under elevated railway tracks. Now, independent pharmacies along Avenue J are trying to attract the business of former Duane Reade customers.


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