David Orgel
ARTICLES BY THIS AUTHOR
- 9/16/2024
Younger Shoppers Take Charge
Retailers and brands need to connect with younger generations of shoppers—and there’s growing evidence they are starting to do so. - 7/24/2024
5 Retail topics to watch in the second half
Private brands, community engagement and sustainability are among the key areas to watch. - 5/29/2024
Evolution of Checkout
From consumer to business trends, you can’t fully understand where retail is headed if you aren’t observing checkout. - 3/20/2024
Out of the Comfort Zone
Retailers face major changes in their businesses—from emerging technology to shifting consumer needs—and they need to think differently about navigating them. - 1/24/2024
Five crucial retail strategies for 2024
Retail success in 2024 will rely on being proactive. Leaders will need to identify and move on winning strategies in various areas. - 11/15/2023
Now that’s smart messaging
Several retailers did great jobs recently in communicating to customers, employees and communities. - 9/13/2023
Circular argument for marketing
Retailer decisions to pull back on print circulars are complex because they impact ingrained customer habits. - 7/5/2023
Artificial intelligence at retail
AI capabilities for retail are growing, and now is the time for experimentation and strategic investments. - 3/22/2023
Retail marketing that drives education and trust
Spotlighting key trends and solutions improves a retailer’s chances of building shopper engagement and loyalty.
