David Orgel
ARTICLES BY THIS AUTHOR
- 7/25/2024
5 Retail topics to watch in the second half
Private brands, community engagement and sustainability are among the key areas to watch. - 5/30/2024
Evolution of Checkout
From consumer to business trends, you can’t fully understand where retail is headed if you aren’t observing checkout. - 3/21/2024
Out of the Comfort Zone
Retailers face major changes in their businesses—from emerging technology to shifting consumer needs—and they need to think differently about navigating them. - 1/25/2024
Five crucial retail strategies for 2024
Retail success in 2024 will rely on being proactive. Leaders will need to identify and move on winning strategies in various areas. - 11/16/2023
Now that’s smart messaging
Several retailers did great jobs recently in communicating to customers, employees and communities. - 9/14/2023
Circular argument for marketing
Retailer decisions to pull back on print circulars are complex because they impact ingrained customer habits. - 7/6/2023
Artificial intelligence at retail
AI capabilities for retail are growing, and now is the time for experimentation and strategic investments. - 3/23/2023
Retail marketing that drives education and trust
Spotlighting key trends and solutions improves a retailer’s chances of building shopper engagement and loyalty. - 1/12/2023
Five retail imperatives for the new year
In this latest column, David Orgel discusses the hurdles retailers will face in 2023, and how they can ease the challenges by thinking strategically about the needs of shoppers, employees and communities.