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Pedigree seeks to help shelter dogs with QR code initiative
NASHVILLE, Tenn. — Pedigree is encouraging Walmart shoppers to help feed homeless dogs by scanning the QR code on any package of Pedigree sold at Walmart with their smartphone.
Every QR code scanned represents one bowl of Pedigree food for dogs, which the brand will donate to an animal shelter (up to 500,000 8-oz. bowls).
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Ginseng Up prepares for U.S. launch
ROCKLEIGH, N.J. — In line with its full-scale, national launch, functional beverage brand Ginseng Up is debuting a new apple flavor.
Ginseng Up noted that its apple flavor consists 96% real apple juice blended with a touch of sparkling water. Sold in single-serve and in four-packs of 12-oz. bottles, the beverage also is available in more than 10 additional natural varieties, and is touting a new tagline, "the root of all power."