Center Store

MINNEAPOLIS — Yoplait Light has introduced a new campaign that aims to offer women a simple way to watch their calorie intake.

DEERFIELD, Ill. — Walgreens on Thursday officially unveiled its new store brand, Nice!

MINNEAPOLIS — Customers can save on back-to-school shopping by trading in used electronics and video games for store credit, Target said.

The mass merchandiser said it expanded its Electronics Trade-In service to 1,490 stores with Target Mobile centers, and also added new product categories. The chain offers the program under a partnership with consumer electronics upgrade and trade-in company NextWorth, giving customers credit in return. The service is accepting calculators, DVDs, video games, Nintendo DS units, cell phones, iPods and iPads.

NEW YORK — Looking to expand its business, one of the world's largest brewers is looking to take over Australian beer company Foster's Group.

SAN FRANCISCO — Joseph Enterprises' Chia brand has expanded its portfolio beyond its Chia Pet products.

The company said that new Ch-Ch-Ch-Chia omega-3 Chia seeds contain essential fatty acids, fiber, calcium, antioxidants, iron and other nutrients. The seeds are available in a 1-lb. jar or in a 1,000-mg softgel form.

Ch-Ch-Ch-Chia omega-3 Chia seeds now is available at Walgreens, CVS and Supervalu.

DEERFIELD, Ill. — Walgreens recently launched a private-label line of food items to be called Nice!, according to published reports.

The initial products include dried fruit, white rice, baking soda, canned soup, tomato sauce, tea bags and a macaroni and cheese offering. The new store brand is being marketed by way of in-store point-of-purchase material, including ceiling banners, wing displays and play on the pharmacy's in-store radio.

 

ORRVILLE, Ohio — After raising the list price for many of its coffee products in late May, J.M. Smucker announced that it has cut the cost.

The company said that the list price for items sold under such brand names as Folgers, Dunkin' Donuts and Folgers Gourmet Selections, were reduced by an average of 6% due to declines in the green coffee futures market.

J.M. Smucker added that it holds a license for the Dunkin' Donuts brand and sells the brand-name packaged coffee products across various retail channels, not including Dunkin' Donuts restaurants.

STAMFORD, Conn. — Nestlé's Pure Life brand is reaching out to Latina mothers to underscore the importance of healthy hydration and active lifestyles through a new integrated bilingual marketing campaign, "Echale Agua a Tu Vida."