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NEW YORK — Macy’s and Procter & Gamble have started a promotional campaign to pitch P&G’s Ultra Downy April Fresh fabric softener. What’s unusual is how they’re doing it: by having a comedian sleep at Macy’s store in New York’s Herald Square.

JOHNSTOWN, N.Y. — Greek dairy company Fage plans to roll out new flavors of its nonfat yogurt.

Fage Total 0%, a flavorful but fat-free line of Greek yogurt, is available in strawberry-goji, blueberry-acai, cherry-pomegranate and honey varieties.

Fage Total 0% flavors are scheduled to roll out in select markets over the course of the next few months, and will be available nationwide. For more information, visit FageUSA.com.

SOLON, Ohio — Lean Cuisine is making snack-time options healthier with its new line of spring rolls.

Available in garlic chicken, Thai-style chicken and fajita-style chicken varieties, Lean Cuisine's new spring rolls are just 200 calories per serving and feature 100% white-meat chicken, melted cheeses, crisp vegetables and flavorful sauces.

The new Lean Cuisine spring rolls have a suggested retail price of $3.59 and are available in the freezer section of supermarkets nationwide.

SAN ANTONIO — Orgain introduced the first certified organic ready-to-drink meal replacement last week at the ECRM Vitamin, Diet and Sports Nutrition conference.

MINNEAPOLIS — Yoplait is expanding its decadent line of rich and creamy yogurt parfaits with two new flavors.

Chocolate éclair and cherry cheesecake are the newest additions to Yoplait Delights. Boasting just 100 calories and 1.5 g of fat, dessert lovers can enjoy a tasty treat without tipping the scales.

Yoplait Delights is available nationwide at a suggested retail price of $2.99 for a package of four 4-oz. cups. Additional flavors in the lineup include chocolate raspberry, triple berry crème, lemon torte and crème caramel.

SEATTLE — Reaching out to iced latte enthusiasts, Seattle's Best Coffee is rolling out new ready-to-drink beverages nationwide.

Made with the same premium coffee as the Seattle’s Best Coffee hand-crafted beverages, the iced canned lattes line includes an iced latte, iced vanilla latte and iced mocha latte, each with 130 calories, allowing consumers to enjoy the beverages on the go.

The new iced canned lattes follow the company's test last year on the West Coast.

ELMWOOD PARK, N.J. — Marcal has reformulated its Small Steps line, which is made of 100% recycled paper, to make the paper goods better than ever, the company said.

Marcal Small Steps paper towels are stronger when wet, while Marcal Small Steps two-ply bath tissue is softer, the company said. An enhancement to Marcal's facial tissues also will be implemented.

CINCINNATI — Procter & Gamble is boosting its Gain brand with a formula upgrade that locks in the long-lasting scent of Gain.

Gain with FreshLock contains microscopic scent beads that rest throughout fabrics after they have been washed and dried, the company said. FreshLock is a scent technology upgrade made to all Gain laundry detergent and fabric softener products, which provides longer-lasting freshness for laundry, P&G said.