Frito-Lay’s iconic chips take on bite-sized format

Minis are bite-sized versions of the company’s Doritos, Cheetos and SunChips snacks that come in an easy-to-pour canister.
Gisselle
frito lay minis

Frito-Lay is giving fans of its products a new way to enjoy several varieties of its iconic snacks.  

New from the Plano, Texas-based company is a line of Minis that are available in Doritos, Cheetos and SunChips options.

[Read more: Lay’s expands Flavor Swap lineup]

Minis are bite-sized versions of the company’s snacks, which come in an easy-to-pour canister.

“They say great things come in small packages and consumers will see how true that statement really is when they try the brand-new Frito-Lay Minis,” said Stacy Taffet, senior vice president of marketing at Frito-Lay North America. “There aren’t many canister options out there, so we’re bringing more variety and flavor to the snack aisle with this new product line, helping our fans enjoy their favorite snacks from Doritos, Cheetos and SunChips in a fun and shareable way. Featuring mini sizes and easy-to-pour canisters, Frito-Lay Minis is the perfect sidekick for any adventure, especially with holiday travel coming up!”

Available varieties include Doritos Nacho Cheese, Doritos Cool Ranch, Cheetos Cheddar, Cheetos Flamin Hot, SunChips Harvest Cheddar and SunChips Garden Salsa.

[Read more: Lay’s unveils multidimensional Layers chips]

Consumers can find Frito-Lay Minis available at select retailers for the suggested retail price of $2.79.

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