Green Giant unveils latest frozen vegetable offerings
Green Giant’s portfolio of frozen vegetables is expanding with the launch of three new items.
In addition, the brand also shared plans to broaden its Restaurant Style Roasting Veggies and Veggies & Rice line.
The new offerings include:
- Crispy Smashed Potatoes: Available in Original with sea salt and black pepper, and Garlic Parmesan;
- Corn Cob Bites: Available in Butter, Salt & Pepper, and Mexican Style Street Corn; and
- Veggie Ramen: Available in Chicken Flavored, Beef Flavored, Garlic Soy and Spicy Chicken Flavored.
[Read more: Betty Crocker intros color-changing ‘Wicked’-inspired sweets]
“Crispy Smashed Potatoes, Corn Cob Bites and Veggie Ramen offer fun twists to classic favorites, while remaining a convenient, and affordable option that doesn't sacrifice taste,” said Kristen Thompson, president of frozen and vegetables and senior vice president of B&G Foods. “In addition to these new frozen veggie products, we'll be expanding the Green Giant Restaurant Style line. We've seen great success with our Restaurant Style sides because consumers love incorporating high-quality veggies into their meals without having to leave home, so we are delighted to provide even more delicious options.”
New additions to the Restaurant Style Roasting Veggies and Veggies & Rice lines include the Broccoli & Roasted Red Potatoes with Cheddar Seasoning, Tri-Colored Potatoes with Steakhouse Butter Seasoning, Broccoli Pilaf with Garlic Parmesan Seasoning and Asparagus, Pea & Mushroom Risotto with Truffle Parmesan Sauce.
