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In this Issue

  • Living up to its mission

    About 20 years ago, I took a job as senior editor for Drug Store News. My first beat assignment was the OTC business and about a dozen retail companies, including CVS Pharmacy. Back then, CVS had just won the right to buy Revco, and it was making regular headlines in Drug Store News-FIRST — the weekly news-fax (remember those?) edition of DSN that would later become our daily e-newsletter DSN A.M. — as it completed the biggest integration of stores and systems in the history of the retail pharmacy business.

  • All-natural, organic gain momentum

    The drug channel has seen the all-natural and organic beauty categories grow aggressively in recent years. The roster of brands offering natural and organic skin and hair care products has expanded, and consumers have more knowledge and choices when it comes to natural beauty than ever before.

    (To view the full Category Review, click here.)

  • Merchandising ‘Better Health Made Easy’

    Two years ago, CVS Pharmacy made the bold decision to walk away from tobacco. It was the right move for a lot of reasons, but the fact remained: There was a $2 billion sales hole that needed to be plugged.

    (To download Special Report: Double Down on Health, click here.)

  • Multicultural beauty grows, some lean toward natural

    A lot of brands, both indie and mainstream, are rethinking their strategies when it comes to beauty products aimed at multicultural consumers.

    (To view the full Category Review, click here.)

  • Conversions complete, CVS brings customer service, pharmacy tools to Target shoppers

    In the slightly less than one year since CVS Health acquired all of Target’s 1,669 pharmacies and 79 retail clinics, the company has completed the process of turning them into CVS Pharmacy and MinuteClinic locations, converting as many as 150 stores per week at the peak of the integration process.

    (To download Special Report: Double Down on Health, click here.)

  • ‘Be The First’ aligns profit, philanthropic goals

    CVS Health rocked the industry in 2014 when it removed cigarettes and tobacco from its pharmacy shelves in an effort to promote health and reduce chronic illnesses associated with tobacco-use. Now, the retailer is taking yet another stance against tobacco-use with a hefty $50 million initiative to help deliver the nation’s first tobacco-free generation.

    (To download Special Report: Double Down on Health, click here.)

  • Millennials turn to external pain relief

    The demographic that’s driving much of the 10.3% growth across external analgesics may come as a surprise because it isn’t an arthritis-suffering baby boomer.

    (To view the full Category Review, click here.)

  • Leveraging data to increase adherence rates, drive revenue and improve patient outcomes

    Ateb’s recent announcement that more than a million patients were enrolled and having their medications actively managed via its Time My Meds medication synchronization platform is big news, but the company isn’t about to rest on its laurels. Rather, Ateb is looking to use what it has learned from these patients to help pharmacies improve both their business and their patients’ outcomes.

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