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DSNTV: WAG’s Shannon Curtin talks innovation, co-creation
“If your brand was delisted tomorrow, would anybody care?”
That’s the cold, hard question retailers and manufacturers need to confront. That was a key message Shannon Curtin, Walgreens group VP beauty, personal care and seasonal, had for attendees of a special one-day summit co-hosted by The Drug Store News Group and the Mack Elevation Forum in August. “Care equals long-term revenue potential. When there is no care, brands simply do not exist,” she said.
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Energizer improves Lithium battery line
ST. LOUIS, Mo. — Energizer has made improvements to its Ultimate Lithium and Energizer Recharge AA and AAA batteries. Energizer Ultimate Lithium batteries now hold power for up to 20 years when not in use. Energizer says that no other AA or AAA battery holds power longer, making Ultimate Lithium ideal for high-drain devices. Energizer Recharge AA batteries have also been infused with extended-life additives for a battery life of up to five years.