NEW BRUNSWICK, N.J. -- Johnson & Johnson is looking to strengthen its position in hair care by agreeing to acquire Vogue International, a privately held personal care products company, for approximately $3.3 billion in cash.
J&J said the acquisition will include the OGX collection of shampoos, conditioners, treatments, styling products, body care and bath products, the FX line of hair styling products, and the Proganix and Maui Moisture hair care lines.
At top from left: Judy Ard, VP of HBC, ECRM; Jack Savdie, Vice President of Sales and Albert Savdie, President, Global Beauty Care; Alex Tomas, Area Manager, DSN. At bottom right, from left: Judy Ard, VP of HBC, ECRM; Peter Mulholland, General Manager Australasia at InnovaDerma Aus & NZ Pty Limited, Louise Ferguson co-founder of SkinnyTan; Alex Tomas, Area Manager, DSN.
COLORADO SPRINGS, Colo. — A partnership between CVS Pharmacy and Unilever is showcasing the ways in which beauty plays a key role in the health and wellness aisle.
That connection between beauty and health/wellness has provided the groundwork for these companies to collaborate on an initiative that promoted three Unilever skin care lines that are primarily beauty brands but also have strong health and wellness claims.