Colgate wants to help consumers change and improve the way they brush their teeth by launching a new electric toothbrush with artificial intelligence that will provide users with feedback on teeth brushing.
The Colgate Smart Electronic Toothbrush E1 with Artificial Intelligence works with Apple's ResearchKit to crowdsource toothbrushing data for better and faster innovation, the company said. Designed with the help of dentists, the brush features real-time sensors and AI algorithms to detect brushing effectiveness in 16 zones of the mouth.