New Products

CHICAGO — The Food and Drug Administration has approved an OTC personal lubricant that helps couples conceive more easily.

Sasmar announced Friday the FDA approval of Conceive Plus, described as an isotonic, fertility-friendly personal lubricant that helps increase a woman's chances of getting pregnant naturally. The patent-pending formula is pH balanced to mimic fertile fluids and semen and contains minerals helpful to fertilization.

NEW YORK — Looking to help keep babies’ teeth and gums healthy, dental care industry professional and mother of three, Kasey Pitillo, has created Happy Teeth, a line of gentle and natural dental products.

LAVAL, Quebec — The Food and Drug Administration has approved a new drug for fungal infections of the skin made by Valeant Pharmaceuticals International, the drug maker said Friday.

The company announced the FDA approval of Luzu (luliconazole) cream in the 1% strength for treatment of athlete's foot, jock itch and ringworm in adults.

NEWPORT BEACH, Calif. — Many women may think that facial stubble on her guy is sexy but that same stubble can also wreak havoc on her skin. Enter The Soft Goat.

This new men’s grooming tool utilizes a hypoallergenic pad to dull sharp edges of facial hair left behind by trimming and shaving. The result: Sexy stubble that is soft to the touch.

BURBANK, Calif. — Pleasant Kids announced on Thursday that it will enter into the water enhancer industry and is working with a national lab to create a new line of liquid, flavored water enhancers.

PEPPERELL, Mass.  —  A new measuring tool will allow users to effortlessly measure portions of food to help with health needs that range from weight management for those trying to shed a few pounds to blood-sugar control for diabetics.

DALLAS — MopTop Hair Care has developed its first Curly Hair Custard, which is available in southern region Whole Foods and salons.

Watsonville, Calif. — Nordic Naturals on Monday introduced Nordic Probiotic, an allergen-free probiotic that contains no dairy, wheat, gluten, corn or soy. Packaged in 60-count bottles, the vegetarian capsules can be used by everyone, including individuals with digestive issues or food sensitivities, the company suggested. Nordic Probiotic is 100% vegetarian and non-GMO.

“This is important for 20% of Americans who experience some type of digestive discomfort regularly,” Keri Marshall, chief medical officer for Nordic Naturals said.