Pantene is kicking off its partnership with Tini Stoessel, naming her its newest Healthy Hair Ambassador and sponsoring her first tour in the United States.
As part of the partnership, Stoessel will be sharing the secrets behind her healthy tresses to fans across the United States, and spreading the message that affordable luxury hair repair is possible by using Pantene, the company said.
“I'm very excited for my first tour in the United States and these stops are extra special because they are the closing stops on my tour," Stoessel said. "I am very grateful to Pantene for supporting me for so many years, and it gives me so much joy to continue growing together – now in the US as well!”
[Read more: Dara Reneé named Pantene’s latest Healthy Hair Ambassador]
Stoessel first became a Healthy Hair Ambassador in Latin America back in 2018 and since then has been the face of multiple Pantene campaigns, as well as worked with the brand on initiatives that have included the songs “Suéltate el Pelo” and “Aquí Estoy.”
“Tini has already inspired millions of people to ‘let their hair down’ with Pantene, so we’re delighted for her to connect with even more fans during her first ever US tour,” said Emily Overton, vice president of Pantene North America. “We look forward to Tini showcasing how Pantene can deliver luxury hair repair every day without the need for expensive treatments.”