Personal Care

SUPPLIER NEWS — Not Your Mother’s hair care is further expanding its distribution by adding Ricky’s NYC to its retail mix.


As of mid-November, Ricky’s NYC had brought in Not Your Mother’s full line of hair care in all its retail stores, as well as its online store. There are more than 11,500 retail locations in the United States currently selling Not Your Mother’s.


SUPPLIER NEWS — Pacific World’s at-home gel polish brand SensatioNail is gearing up for the holiday season with the launch of a limited edition 2012 holiday collection, SensatioNail Glitter Gel Polish Duos. Debuting in three festive shades — Confetti Glitz (steel gray/silver glitter), Champagne Cocktail (black/gold glitter) and Midnight Kiss (deep red/red glitter) — each set offers a traditional gel manicure with light-reflecting, sparkling effects. 


Men’s shaving/grooming and deodorants may continue to dominate the male grooming segment, but there’s no doubt that guys are increasingly taking greater notice of skin care products — a trend that is expected to gain greater momentum going forward.


WASHINGTON — Look Good Feel Better has announced the details of multiple new partnership programs being launched to support the Look Good Feel Better program during October’s Breast Cancer Awareness Month.

Each partnership provides financial and/or educational support for the program and its mission to help people with cancer regain their appearance, sense of self and some normalcy while battling cancer.

SUPPLIER NEWS — Lornamead has launched its new Finesse Color Lock styling products. Finesse Color Lock styling products contain a patented polymer system with water-resistant, film-forming properties. The polymer sets hair style and also helps seal in hair color pigments, allowing hair to retain up to 75% more color through repeated shampooing, the company stated. Finesse Color Lock products have a suggested retail price of $3.99. The line includes a Color Lock mousse and hair spray.


DEERFIELD, Ill. — Walgreens is helping to promote Earth Day 2012 with the offer of a 20% discount on select beauty, personal care items and other grocery and household needs on Walgreens.com with the code 20NATURAL now through Sunday.

WASHINGTON — The Personal Care Products Council and the Safe Cosmetics Alliance has announced support for legislation to strengthen and modernize regulatory oversight of the industry and to create a greater role for the Food and Drug Administration in assessing the safety of personal care products.

A recent study by market research company NPD Group found that most men are using some sort of grooming product today, such as shave, hair care and fragrance; however, only 25% of men are currently using facial skin care products. The findings suggest that the market is poised for growth, but noted that the challenge is getting him involved and engaged. 


The challenges have not gone unnoticed by FaceLube, a new men’s grooming and skin care line that is taking a unique approach to engaging him.