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new products from February 2022
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03/07/2022

Products to Watch: HRG’s 5 picks from February 2022

HRG’s new product team sifted through 172 products introduced last month to find five that have the potential to be lasting offerings.
Nigel F. Maynard
Editorial Director
Nigel F. Maynard profile picture

Suppliers had another strong month in February, with a relatively high volume of new product introductions. For the month, companies introduced 172 new products in the health, wellness and beauty categories. Hamacher Resource Group’s new product team evaluated 11 products in the health category, 90 products in the wellness sector and 71 in the beauty aisle to highlight the top five that could prove important to retailers in 2022. Here are the products they found:

1. Hyland’s Naturals Apple Cider Vinegar Blast Gummy 
Hyland’s Naturals USDA Organic Apple Cider Vinegar Blast dietary supplement is formulated to provide support for a healthy gut, digestion and enhanced metabolism. The 60-count green apple-flavored gummies are formulated to be gelatin free, non-GMO, free of the top eight allergens and cruelty free, with no artificial sweeteners, flavors, colors or fructose corn syrup. 

2. O’Keeffe’s Healthy Feet Foot Mask 
O’Keeffe’s single-use moisturizing foot mask is designed to treat, soothe and soften cracked skin. Developed for extremely dry, rough feet, the product contains shea butter, coconut oil and skin conditioners with antioxidant and anti-inflammatory properties.

3. Nervive Pain Relieving Cream
Made with maximum strength ingredients, lidocaine HCI and menthol, Procter & Gamble’s Nervive Pain Relieving Cream is formulated to target multiple nerve receptors in hands and feet to alleviate discomfort quickly. The topical medicated cream is nongreasy and comes in a 3-oz. size.

4. Sensodyne Sensitive Care Manual Toothbrush 
Developed by GSK Consumer Healthcare, Sensodyne Sensitive Care Manual Toothbrush is designed to provide better cleaning with DuoFlex Neck Technology. The brush is meant to provide improved pressure control to help users reduce over-brushing their sensitive teeth while still protecting them against plaque. It’s also gentle on gums and enamel. The packaging is 100% plastic free and 100% recyclable.

5. Band-Aid Hydro Seal Acne Blemish Patch
Johnson & Johnson has developed Band-Aid Hydro Seal Acne Patch to provide a healing environment to reduce scarring while also removing impurities from the skin. A hydrocolloid patch, the large, triangular-shaped products provide coverage anywhere on the face, including cheeks, chin and forehead. It comes in a seven-count package.

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