LIVINGSTON, N.J. -- There's a new European brand entering the U.S. beauty space, and this one has clean, all-natural ingredients.
Boudica Naturals hair products, produced in Hertfordshire, England, are free of harsh salts, glycol, formaldehyde, parabens, artificial colors and fragrances as well as all other undesirable ingredients. Boudica products are infused with organic avocado and grapeseed oils, rice, soy and wheat proteins, and regenerative apple stem cells.