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Weleda adds two new additions to product range

Weleda’s facial care portfolio is expanding with the launch of two new ranges—Smoothing Face Care and Facial Cleansers.
Gisselle
weleda facial care
weleda facial care

Weleda’s facial care portfolio is expanding with the launch of not one, but two new ranges—Smoothing Face Care and Facial Cleansers. 

Each product is formulated with plant-rich ingredients to help users obtain nourishing, moisturized and healthy-looking skin, per the brand.

"We're excited to unveil the expansion of our facial care collection with the launch of our new Cleansers and Smoothing ranges. Harnessing the power of nature's science, Weleda meticulously formulates products that harmonize with your skin to achieve visible results. This launch represents more than just an addition to our offerings; it embodies our commitment to providing holistic skincare that boosts the skin's natural vitality while staying true to our core values," said Kathleen O'Brien, CEO of Weleda North America. 

[Read more: ZitSticka, tattoo artist JonBoy come together for limited-edition pimple patch line]

Products part of the Smoothing Face Care line aim to protect the skin from environmental damage and reduce signs of fine lines and wrinkles and include: 

  • Smoothing Day Cream: Moisture boosting formula with Wild Rose and White Tea protects against premature aging while targeting the first sign of lines and wrinkles. Testing showed fine lines were reduced, skin looked visibly smoother, and the effects of free radicals were reduced;
  • Smoothing Night Cream: Regenerating, nourishing night cream with Wild Rose and White Tea reduces the appearance of first signs of fine lines and supports overnight renewal. Testing showed skin looked visibly smoother, brighter and the effects of free radicals were reduced; and 
  • Smoothing Eye Cream: Soothing eye cream with Caffeine, Wild Rose and White Tea hydrates to reduce fine lines and protect against premature aging. Testing showed the delicate eye area looks smoother, and puffiness and dark circles are reduced.
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weleda
weleda

"These new formulas are designed to gently cleanse and deeply moisturize, meeting the evolving needs of consumers and offering products that are as eco-friendly as they are effective. With this expansion, we continue to champion our mission of delivering skincare powered by nature's science," said O'Brien. 

[Read more: Neutrogena enters pre-aging space with Collagen Bank]

On the other hand, the Facial Cleansers range works to gently rinse away dirty, grime, pollutants and makeup from the skin, contains added natural oils and herbs to moisturize and purify the skin, and include: 

  • Makeup Removing Cleansing Oil: The ideal first step in your double cleanse ritual. This plant-rich, fragrance-free oil cleanser thoroughly melts away long wear and waterproof makeup, pollution and impurities and rinses off easily with no greasy finish;
  • Deep Cleansing Gel: Feel refreshed after every cleanse. This plant-rich gel cleanser with aloe vera and witch hazel lifts away makeup, dirt and excess oil while preserving the skin's moisture barrier. Skin is left feeling hydrated, soft and naturally radiant; and 
  • Pore Refining Toner: Say 'hello' to a refined complexion. This plant-rich toner with sage and witch hazel naturally removes final traces of impurities while moisturizing and purifying. The result is soft, even-looking skin with less visible pores.

Both the Smoothing Face Care Line and Face Cleansers range will be available for purchase online. 

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