sunscreen hero winter

American Academy of Dermatology survey notes lack of sun protection during winter

One in five adults are unaware of the possibility of being sunburnt during the winter months, according to a new study by the American Academy of Dermatology.

One in five adults are unaware of the possibility of being sunburnt during the winter months, according to a new study by the American Academy of Dermatology

The survey found that one in seven Americans did not know that the sun’s UV rays can be reflected by snow, water and sand, and a few amount of individuals protect themselves from the sun before cold weather outdoor activities.

“Many people don’t realize that you need to use sun protection in the winter,” said Dawn Davis, MD, FAAD, a board-certified dermatologist and professor of dermatology at Mayo Clinic Rochester. “It’s easy to get sunburned during colder months because snow reflects the sun's damaging rays.”

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Only about 13% plan to use sun protection when going outdoors for a walk or hike in cold weather, 4% plan to protect themselves while shoveling snow and 6% when it comes to outdoor sports or exercise during the winter months, the study found. 

“Sun protection is vitally important because ultraviolet rays are always present, regardless of the season or time of day,” said Dr. Davis. “Even on cloudy days, up to 80% of the sun’s harmful UV rays can penetrate the clouds. If you do not protect yourself, UV light increases your risk of skin cancer and can prematurely age your skin.”

Some tips and tricks the professionals recommend to protect oneself from the sun include seeking shade, specifically when the sun’s rays are the strongest—between 10 a.m. and 2 p.m. Additionally, people should wear sun protective clothing, ones that carry an ultraviolet protection factor, or UPF, number on the label, and lastly to wear sunscreen. 

When it comes to choosing a sunscreen, consumers should opt for one that is broad-spectrum, water-resistant and carries an SPF of 30 or higher that should be applied at least 15 minutes before potential exposure, the organization stated.

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"It's important to remember that dermatologists are the experts in the detection and prevention of skin cancer," said Dr. Davis. "If you have a question about how to best protect yourself from the sun, make an appointment to see a board-certified dermatologist."

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