Amber Heard will make her first appearance on behalf of L’Oréal Paris at the 2018 Cannes Film Festival, in the “Worth It Show,” which honors women in cinema, beauty and beyond.
Poland Spring's new “Just What’s Refreshingly Real” commercial focuses on what’s inside of the can by showcasing water sourced from natural springs, real fruit flavors and refreshing bubbles.
Alphonso’s TS Kelly breaks down the companies making investments in advertising for cold and flu remedies even amid warm weather — and the market it might reach.
Kicking off with a digital video starring Venus de Milo, the “Sometimes Naked Is Better” campaign will be supported by in-store displays and a large-scale advertisement in Times Square, N.Y.
Beginning this season, Utz will look to promote its full assortment of products with integrated branding across the MLB’s broadcast and digital platforms.
Season two of the Dove Real Beauty Production show focuses on the journey of women and girls who have been impacted by the Dove Self-Esteem Project, and the intergenerational connection each has made around beauty, confidence and self-esteem.
Hallmark is partnering with “Modern Family” star Julie Bowen on the “When You Care Enough to Put It Into Words” commercials, which showcases the impact a card.
