Cara Delevingne joins L’Oréal Paris as global ambassador

L’Oréal Paris is welcoming actress and model Cara Delevingne to its global ambassador roster.

Delevingne, often associated with the characteristics of being strong, unapologetic, edgy and authentic, empowers women to take charge of their destiny and overcome life’s challenges, the brand shared. 

“L’Oréal Paris is honoured to announce that Cara Delevingne joins our family of fantastic ‘women of worth’ spokespersons,” said Delphine Viguier-Hovasse, L’Oréal Paris global president. “What a personality! From our first Preference coloration shoot with Cara, I was amazed by how much energy, ideas, and positive vibes she is bringing. We admire the career of Cara from modeling, to singing to acting. She is multi-faceted and multi-talented. Cara embodies our mission to empower women everywhere no matter what hurdles stand in their way. In owning her strengths and desires but also her vulnerabilities and challenges, she inspires us all to achieve our ambitions and believe that anything is possible. She really is worth it!” 

[Read more: L’Oréal Paris’ Colorsonic debuts exclusively at Target]

Delevingne sends a message to all women that change is powerful and there is no ceiling or ambition, the brand shared. 

“I am so excited to join the L’Oréal Paris family and the sisterhood that has been created by so many inspiring women before me,” said Delevingne. “Beauty is a form of self-expression and self-empowerment, and I am so thrilled to partner with L’Oréal in their mission to inspire all people to reach their potential and to feel confident.”