Skip to main content

Center Store

  • Krusteaz brings new look into the baking aisle

    SEATTLE -- Krusteaz is setting itself apart from competitors in the baking aisle by introducing a new package design that aims to better connect emotionally with consumers.

    As the largest brand at Continental Mills Inc., Krusteaz says the new packaging also aims to articulate a new brand platform reflective of current trends, to increase its relevancy among a wider audience and to strengthen its challenger-brand status.

  • Charmin gives consumers the power to choose responsibly sourced toilet paper

    CINCINNATI -- Leading tissue brand Charmin is making it easier for shoppers to buy their paper products from responsibly managed sources.

  • Nutrition with a mission now available at Target

    MISSION, Kan. -- Next time consumers reach for a satisfying snack at the store, they will be able to choose a treat that fills their stomachs and their hearts.

    This Bar Saves Lives is a non-GMO, gluten-free and fair trade gourmet snack bar now available at Target and other retailers nationwide.

    Actor Ryan Devlin, co-founder and CEO of the snack bar company, created the company after traveling to Africa on a humanitarian trip and seeing the tragedy of severe malnutrition in children throughout the region.

  • Report: Target setting its sights on vertical farming

    Target has announced plans to test vertical farms within select U.S. stores, according to Business Insider.

    The popularity of vertical farming, an agricultural technique that involves growing plants indoors in precisely programmed conditions, is growing rapidly.

    “Down the road, it's something where potentially part of our food supply that we have on our shelves is stuff that we've grown ourselves,” Casey Carl, Target’s chief strategy and innovation officer, told Business Insider.

  • Dannon joins with NFL, ACS to fight breast cancer

    WHITE PLAINS, N.Y. -- Dannon is teaming up with the NFL and rolling out special packaging that will allow consumers to support the American Cancer Society and National Breast Cancer Awareness Month.

    Throughout October, Dannon will contribute up to $500,000 of proceeds to support breast cancer screenings and promote awareness through the stories of NFL moms and survivors Sue Olsen and Janice Wilkerson. 

  • 'Tis the season to be jolly: NRF places holiday sales growth at 36%

    WASHINGTON - The National Retail Federation announced earlier this week it expects sales in November and December, excluding autos, gas and restaurant sales, to increase a solid 3.6% to $655.8 billion — significantly higher than the 10-year average of 2.5% and above the seven-year average of 3.4% since recovery began in 2009.

    Additionally, NRF is forecasting non-store sales to increase between 7% and 10% to as much as $117 billion.

  • Mars to combine chocolate business with Wrigley

    MCLEAN, Va. -- Mars plans to combine Wrigley with its chocolate business, creating the Mars Wrigley Confectionery.

    Mars says the combination will help deliver greater value to customers, and enable the segment to address consumer trends and insights holistically in what is increasingly seen as one global confectionery category. 

  • Unstopables debuts social media blitz featuring Tituss Burgess

    CINCINNATI -- Laundry scent brand Unstopables is launching a new digital campaign designed for consumers looking for a new way to freshen their wash.

    The campaign features Emmy Award-nominated actor Tituss Burgess sharing his secret to long-lasting freshness: Unstopables In-Wash Scent Boosters, beads that add a fresh scent to every load of laundry. 

X
This ad will auto-close in 10 seconds