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IRI raises the stakes with IRI Lift, a real-time ad-tracking solution that measures sales lift
CHICAGO - IRI on Monday introduced IRI Lift, the industry’s only real-time digital advertising solution that measures offline sales lift. IRI Lift, developed in partnership with Kantar Shopcom, helps identify digital media optimization opportunities by determining which digital media is most effective with target audiences and ties media exposures to actual offline purchases down to the specific product and household level.
FDA moves to ban most powdered surgical gloves
WASHINGTON -- The Food and Drug Administration proposed banning powdered surgical gloves on Monday, saying the powder can carry dangerous allergens into the air.

The FDA says that while use of these gloves is decreasing, they pose an unreasonable and substantial risk of illness or injury to health care providers, patients and other individuals who are exposed to them, which cannot be corrected through new or updated labeling.

Industry vet Ted Peterson launches customer development company CPG Linkages

MCLEAN, Va. — Ted Peterson, HBC industry veteran and former VP of the Consumer Healthcare Products Association, today announced his new firm CPG Linkages, which will focus on customer development efforts to help national trade associations and their manufacturer members connect with each other and their retail customers to identify and execute business growth opportunities.
Rebranded LexisNexis Risk Solutions in the Pharmacy market helps leverage big data

ATLANTA – LexisNexis Risk Solutions, a leading provider of data, analytics and technology, on Monday announced the rebranding of Health Market Science, its most recent acquisition, as LexisNexis Risk Solutions in the Pharmacy market. The rebranding initiative reflects the organization’s commitment to combine its industry-leading public records footprint and prescriber data, leveraging analytics and big data technology in the pharmacy space.
A new way for consumers to stay hydrated

CHICAGO -- A leading producer of portable bottles has created a way to infuse water with flavor.

Contigo is introducing a new AUTOSPOUT Ashland Infuser Bottle, which provides the option to infuse water with fruits, vegetables, or herbs and then take it to go.
BlueShield promotes healthy shopping through digital nutrition program

LATHAM, N.Y. - BlueShield of Northeastern New York on Monday unveiled HealthyLife Rewards, a digital nutrition program powered by NutriSavings that provides educational tools and incentives to more than 50,000 subscriber households in the New York Capital Region.
Recharge with recyclables

ST. LOUIS — Energizer recently introduced Energizer Recharge, the first rechargeable AA and AAA batteries made with recycled batteries. Energizer Recharge batteries are made with 4% recycled battery material, providing consumers with long-lasting power that can be recharged hundreds of times and reduce the impact on the planet.
Advanced, specialty segments boost a draining category

Battery sales are suffering in the drug store channel, with channel sales dipping nearly 3% for the 52 weeks ended Dec. 27, 2015, according to IRI data. But, there are growth opportunities in the category in the advanced alkaline, hearing aid and specialty batteries segments.
New foot warmer from Pharma Supply fights winter chill

WELLINGTON, Fla. -- Pharma Suppy Inc. is out with a simple solution to a sorely missed creature comfort: warm feet.

The company has launched the Advocate Foot Warmer, which provides relief from cold feet with four separate temperature settings. Serving double duty as a king-sized heating pad, the electric foot warmer features soft polar fleece lining that feels luxurious and helps to retain heat.
HRG initiates 'Random Acts of Kindness' corporate challenge

WAUKESHA, Wis. – Hamacher Resource Group capped off its charitable outreach in 2015 with a Random Acts of Kindness challenge that has evolved into a blog series for the company. The series kicked off Tuesday with a blog post from the company’s president and leader of the owner’s group, Dawn Vogelsang, who shares her appreciation for how the campaign garnered much greater rewards than expected.