Center Store

DALLAS — Kimberly-Clark announced that its Scott Naturals brand has earned the Green Good Housekeeping Seal for three products.

Scott Naturals dry bath tissue, paper towels and napkins have met the Good Housekeeping Green Seal's environmental standard for paper goods, based on recycled content and other factors, Kimberly-Clark said. The Scott Naturals dry bath tissue, paper towels and napkins are made with a blend of virgin material and at least 20% recycled material in products or packaging.

PURCHASE, N.Y. — Mountain Dew has tapped its spokespeople for its new campaign.

"This is How We Dew," the latest campaign from soft drink Mountain Dew, enlists the brand's spokespeople — including music stars Lil Wayne, Jason Aldean and Mac Miller, race car driver Dale Earnhardt Jr., skateboarders Paul Rodriguez and Theotis Beasley and snowboarder Danny Davis — to express their individuality.

PLANO, Texas — Frito-Lay North America's Smartfood brand is being extended to include all-natural popcorn, popped chips and puffed corn snacks.

Gluten-free foods have exploded into the mainstream as more people see the foods as a healthier option. The Celiac Disease Foundation estimated that 17 million Americans may be gluten-intolerant. Millions more claim that avoiding gluten helps them control everything from arthritis to asthma.


Crunchies Food Company, maker of freeze-dried fruit and veggie snacks, has launched single-serving Munch Paks. The individual packs are perfect for kids’ lunches and come in six fruit flavors and four veggie flavors.


The company also is adding seven new flavors to its full-sized freeze-dried veggie snack line: Buttered Sweet Corn, Sugar Snap Peas, BBQ Roasted Veggies, Herb Spiced Power Veggies, Buttered Power Veggies, BBQ Corn Snack and Spiced Ranch Corn Snack. 


Sioux Falls, S.D.-based Lewis Drug aims to be its customers’ “first stop for everything,” and the “Four Seasons” department in its newest store helps the chain fill that role.


The 4,000-sq.-ft. environmentally controlled room is a setting in which the chain can maximize its seasonal offerings throughout the year. In the winter months, Lewis kept the room at 45 degrees and displayed live Christmas trees and stands, wreathes, pine cones and twig dogwood branches, as well as shovels, snow blowers and other seasonal merchandise. 


CHICAGO — While more than half of U.S. adults currently are "watching" their diet, a fraction of them are doing so because they are concerned about their "salt intake," according to Mintel research.

It’s called automated retailing. While retail merchants MaxWellness and Kroger are still in the pilot phase, more or less, this should become a fast brand extension that can reach consumers in remote locations — the bus stop/train depot, the hospital, the airport, the school, the gym or inside another noncompetitive retailer’s box.


The advantages are just too good for these mini-boxes not to take hold. To begin with, there’s brand extension. Only the Internet can be as effective in attributing a national presence to a regional operator.