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  • Dreyer's, Edy's add mango variety to fruit bars offering

    OAKLAND, Calif. — A new flavor has been introduced to a line of real fruit frozen snacks.

    Dreyer's and Edy's announced that their fruit bars now include a mango flavor, which will be available nationwide this spring. In addition to the new flavor, a 12-count variety pack of tropical flavors, including coconut, orange and pineapple, also will launch at retail.

    Mango fruit bars will carry a suggested retail price of $4.19. The 12-count tropical variety pack will carry a suggested retail price of $4.39.

  • Iams celebrates Senior Plus with 'Play Young, Stay Young' Facebook contest

    MASON, Ohio — Celebrating the recent debut of its Senior Plus line, Iams is launching a contest on Facebook called "Play Young, Stay Young," which encourages pet parents to celebrate their pets that are ages 11 years and older.

  • Former Jones Soda executive returns as board member

    SEATTLE — Jones Soda has appointed one of its former executives to its board.

    Jennifer Cue, who served in various roles — including CFO, COO and board member from 1995 to 2005 — has rejoined the company as a member of its board of directors.

  • Radioactive Energy Drink gets formula, packaging revamp

    CHICAGO — Radioactive Energy Drink has been reformulated and relaunched in 16-oz. cans from Rexam.

    The beverage, which doesn't contain artificial colors, preservatives or high-fructose corn syrup, now has less calories and sugar while touting added vitamins. Additionally, the new Rexam cans feature updated graphics that include fluorescent ink that glows in the dark under a black light.

  • H2O Overdrive, H2O Overdrive Hydrate get formula, packaging updates

    SALT LAKE CITY — Innovative Health Solutions announced that it has redesigned the formula of and updated the packaging for its sports beverages.

  • Hidden Valley introduces new line for 'everything'

    OAKLAND, Calif. — Hidden Valley has developed a new condiment that is designed for a variety of food and snacks.

    Hidden Valley for Everything, which the company is dubbing "the new ketchup," keeps the same taste as the traditional salad dressing but has a creamier, thicker texture. The new Hidden Valley for Everything line includes original ranch and salsa ranch.

  • Kimberly-Clark joins AAFES on 'spring cleaning' sweepstakes for military shoppers

    DALLAS — The Army and Air Force Exchange Service and Kimberly-Clark are teaming up to give away 10 $1,000 gift cards in the "Spruce Up Your Space" sweepstakes.
     
    “With spring cleaning in full swing, an extra $1,000 can go a long way to getting the house in order for the summer,” said the Exchange’s senior enlisted advisor Chief Master Sgt. Jeffry Helm. “Shoppers just need to visit their Exchange during the contest and simply fill out an entry form for a shot at the shopping spree.”
     

  • Beneful celebrates launch of dog snacks line

    ST. LOUIS — Dog food brand Beneful has debuted a new line of dog snacks.

    Beneful Baked Delights combines textures with fun flavor combinations to create a special snack experience dog owners can share with their four-legged friends, the company said. The line, which was launched in January, is being celebrated in a new Facebook campaign, Hug Your Dog Day, which will be held on Apr. 10.

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